Lovely Logos
Following on from the fever generated by the “Luscious Liveries” article, I have raided our UK based car writer Henry Hope-Frost’s Facebook page and found some lovely logos!
There are some very evocative designs in the mix, including an early McLaren logo. What a shame the Kiwi bird is no longer part of the McLaren brand identity. Hamilton and team would look so much cooler with a strange black bird on the car.
The timeless and truly old school Lotus logo is here, as is a Gold Leaf version, first seen in 1968 at Monaco.
The century old Alfa Romeo logo is featured. Legend has it the Alfa badge is based on the coat of arms of the Visconti family with the Red cross on a white back ground representing Milan. In the early part of the 5th century a serpent that devoured humans was at large in the area around Milan, terrifying the local population. It was slain by Ottoni Visconti and this heroic deed was celebrated as part of the coat of arms. The story is almost as dramatic as Alfa’s Formula 1 exploits!
Of course there is one of the worlds most recognisable logos, the Prancing Horse of Ferrari and the wonderfully designed BRM/Owen Racing Organisation logo to marvel at.
Enjoy!
Cool logos – they look like pics taken of actual cars…
Spot on! Glad you like them – I try to snap as many new logos/badges as I can while perusing historic racing paddocks. Goodwood Revival coming up so look out for more… Henry
Great collection of logos. The flash player is a bit of a frustration though…there’s no “next” button and I’m too impatient to sit and wait for it to play them all!
Hi Warwick, glad you like the logos. I agree the photo viewer is a bit polarising, however it allows us to run a huge amount of pics without compromising the design and usability of the site. There is actually a next button….mouse over the middle right hand side of any photo and it will appear. The same goes for the left hand side. You still have to wait a moment for the photos to load, but then you can click through at your own pace.
Absolutely delighted that you feature Minardi. If you hadn’t I would have. A lovely logo for a lovely team. I supported MInardi from 1993 to 2005 (I don’t know why but I did). There was a small group of Minardi fans in the UK headed by Geoff Willis of Sussex. Our loyalty was rewarded when we were invited to dinner by Minardi at Silverstone on the Thursday of the British GP. I actually got to an F1 pit-lane which more than most have done. You could always tell a Minardi fan: after Luca Badoer left Minardi for testing at Ferrari he would appear in publicity shots alongside a certain German driver. Minardistas would ask “Who’s that guy next to Luca…”